BYA267 E-commerce

3 ECTS - 2-0 Duration (T+A)- 3. Semester- 2 National Credit
Information About Course

Information
Goal, Content & Resources
Course Learning Outcomes
Relation with Program Learning Outcome
Week Plan
Assessment
Student Workload - ECTS

Information

Unit CEYHAN VOCATIONAL SCHOOL
Code BYA267
Name E-commerce
Term 2017-2018 Academic Year
Semester 3. Semester
Duration (T+A) 2-0 (T-A) (17 Week)
ECTS 3 ECTS
National Credit 2 National Credit
Teaching Language Türkçe
Level Ön Lisans Dersi
Type Normal
Label E Elective
Mode of study Yüz Yüze Öğretim
Catalog Information Coordinator Öğr. Gör. Dr. ARZU SANDALLIOĞLU
Course Instructor Öğr. Gör. HAYRİYE GÜNGÖR (Güz) (A Group) (Ins. in Charge)


Course Goal / Objective

To ensure that e-commerce applications can be used by the students in business life.

Course Content

Historical Development of Electronic Commerce, Basic Concepts Related to Internet and Electronic Commerce, Marketing and Advertising on the Internet, Electronic Commerce Applications, Financial Investment Tools.

Course Precondition

Resources

Notes



Course Learning Outcomes

Order Course Learning Outcomes
LO01 Defines the concept of e-commerce and traditional trade, compares their advantages and disadvantages.
LO02 Classifies electronic marketing methods.
LO03 List the electronic payment instruments and describe their features in detail comprehends.
LO04 Defines e-mail, social media, database, search engine marketing and explains their importance for e-commerce.
LO05 Classifies business models in electronic commerce.
LO06 Explains electronic commerce revenue models.


Relation with Program Learning Outcome

Order Type Program Learning Outcomes Level
PLO01 Bilgi - Kuramsal, Olgusal Defines the basic concepts and principles of Office Management and Executive Assistantship.
PLO02 Bilgi - Kuramsal, Olgusal Collects, analyzes and evaluates the data necessary for the solution of the problems encountered in the Office Management and Executive Assistant profession.
PLO03 Bilgi - Kuramsal, Olgusal Follows and evaluates the developments in the field of Office Management and Executive Assistant by using scientific methods and techniques.
PLO04 Bilgi - Kuramsal, Olgusal Have basic knowledge of social, economic, cultural and legal issues. 4
PLO05 Bilgi - Kuramsal, Olgusal Gains information about the supervision and evaluation of the employees working under her in the offices.
PLO06 Bilgi - Kuramsal, Olgusal Explains the information about the use of technology in offices.
PLO07 Bilgi - Kuramsal, Olgusal Explains the services that can be carried out in the offices related to the field of Office Management and Executive Assistant and the related procedures.
PLO08 Bilgi - Kuramsal, Olgusal Develops solution suggestions by using theoretical knowledge and skills, and general problems encountered in the field of Office Management and Executive Assistantship.
PLO09 Bilgi - Kuramsal, Olgusal It can collect the necessary information with the organization foreseen by the manager and present it in the form of a report.
PLO10 Bilgi - Kuramsal, Olgusal Uses office technologies effectively.
PLO11 Bilgi - Kuramsal, Olgusal Regulates the time and protocol for the organizations envisaged by the manager.
PLO12 Beceriler - Bilişsel, Uygulamalı Creates appropriate environments by taking into account the social and cultural differences of individuals and their special needs related to their fields.
PLO13 Beceriler - Bilişsel, Uygulamalı Applies methods and techniques to keep the document and record processing for the manager under control.
PLO14 Yetkinlikler - Bağımsız Çalışabilme ve Sorumluluk Alabilme Yetkinliği He/She can take responsibility individually and as a group in solving the problems encountered.
PLO15 Yetkinlikler - Bağımsız Çalışabilme ve Sorumluluk Alabilme Yetkinliği By gaining self-learning ability, he/she can evaluate the information he/she has learned with a critical approach.
PLO16 Yetkinlikler - Bağımsız Çalışabilme ve Sorumluluk Alabilme Yetkinliği He/She can communicate effectively and healthily with the manager and the internal and external environment of the organization.
PLO17 Yetkinlikler - Bağımsız Çalışabilme ve Sorumluluk Alabilme Yetkinliği He/She can use the software and hardware required by his/her profession together with basic computer usage knowledge.
PLO18 Yetkinlikler - Bağımsız Çalışabilme ve Sorumluluk Alabilme Yetkinliği Have sufficient foreign language knowledge in the field of Office Management and Executive Assistant.
PLO19 Yetkinlikler - Öğrenme Yetkinliği Have the necessary knowledge and awareness of social responsibility, ethical values, social security rights, occupational safety, worker health and environmental protection related to the field.


Week Plan

Week Topic Preparation Methods
1 Communication and communication effect of commercial lecture notes
2 Internet history lecture notes
3 Network and internet concepts lecture notes
4 Concepts related to e-commerce lecture notes
5 E-business models lecture notes
6 E-marketing and advertising lecture notes
7 Benefits and problems of e-commerce lecture notes
8 Midterm Exam lecture notes
9 Legal issues in e-commerce lecture notes
10 Security in e-commerce
11 Security in e-commerce
12 Branding in electronic media
13 Branding in electronic media
14 Customer relations management
15 Customer relations management
16 Final Exam
17 Final Exam


Assessment (Exam) Methods and Criteria

Assessment Type Midterm / Year Impact End of Term / End of Year Impact
1. Midterm Exam 100 40
General Assessment
Midterm / Year Total 100 40
1. Final Exam - 60
Grand Total - 100


Student Workload - ECTS

Works Number Time (Hour) Workload (Hour)
Course Related Works
Class Time (Exam weeks are excluded) 14 2 28
Out of Class Study (Preliminary Work, Practice) 14 2 28
Assesment Related Works
Homeworks, Projects, Others 0 0 0
Mid-term Exams (Written, Oral, etc.) 1 6 6
Final Exam 1 16 16
Total Workload (Hour) 78
Total Workload / 25 (h) 3,12
ECTS 3 ECTS

Update Time: 22.04.2025 10:56