TÜRKÇE
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Information
| Unit | FACULTY OF COMMUNICATION |
| COMMUNICATION SCIENCES PR. | |
| Code | ILT221 |
| Name | Theories of Mass Communication I |
| Term | 2021-2022 Academic Year |
| Semester | 3. Semester |
| Duration (T+A) | 3-0 (T-A) (17 Week) |
| ECTS | 5 ECTS |
| National Credit | 3 National Credit |
| Teaching Language | Türkçe |
| Level | Lisans Dersi |
| Type | Normal |
| Label | C Compulsory |
| Mode of study | Uzaktan Öğretim |
| Catalog Information Coordinator | Doç. Dr. ÇİĞDEM YASEMİN ÖZKAN BERKSUN |
| Course Instructor |
Doç. Dr. ÇİĞDEM YASEMİN ÖZKAN BERKSUN
(Güz)
(A Group)
(Ins. in Charge)
|
Course Goal / Objective
Scrutinized the media and community relations in this course, it is aimed to explain that main stream approaches in mass communication historically and systematically.
Course Content
Definitions of mass communication, media systems and institutions, the use of technology, theories of strengths and limitations, such as domain theories will be examined in the historical development of the basic theory and concepts; students will be introduced to main stream approaches in mass communication studies.
Course Precondition
Resources
Notes
Course Learning Outcomes
| Order | Course Learning Outcomes |
|---|---|
| LO01 | Recognizes related to the main theories as a basis with the instrumental Social Communications and teleological. |
| LO02 | Explains Communication Studies with the basic conceptsand framework of the field, communication patterns, communication and cultural functions. |
| LO03 | Synthesizes information from areas like Sociology, History, Psychology, Linguistics, Political Sciences, Anthropology, and so on, from an interdisciplinary perspective, and with the comparative concepts of various approaches in Communication Studies. |
| LO04 | Differentiates the scientific knowledge and methods from non-scientific ones, uses technological innovations in the field. |
| LO05 | Has the knowledge and skills to use explain how it works in every aspect of communication in different cultures, and on the major means of communication in individual, group, institutional communication. |
Relation with Program Learning Outcome
| Order | Type | Program Learning Outcomes | Level |
|---|---|---|---|
| PLO01 | - | Explains the basic concepts of the field, communication patterns, communication and cultural functions within the framework of communication as the basis of Communication Studies. | 5 |
| PLO02 | - | Recognizes the national and global communication systems, the basic concepts, theories and principles. | 5 |
| PLO03 | - | Holds information related to the fields as a basis; Instrumental Social Communications (Radio, TV, Film, Advertising, Public Relations, Journalism) within a terminological frame (=teleological) (Public Sphere, Public Opinion, Cultural Production Areas, Citizen Participation, Popular Culture, etc.). | 5 |
| PLO04 | - | Has the knowledge and skills to use and/or explain how communication works in every aspect in different cultures, from individual to group, mass, institutional communication within the major tools of communication. | 5 |
| PLO05 | - | Distinguishes non-scientific knowledge from the scientific method, and follows technological innovations in the field with the updated work. | 5 |
| PLO06 | - | From an interdisciplinary perspective, acknowledged the concept of communication to synthesize information that Communication Studies has background from different areas like, Sociology, History, Psychology, Linguistics, Political Sciences, Anthropology and so on. | 5 |
| PLO07 | - | Produces thoughts and knowledge to understand and solve communication problems encountered in size of individual to global communications. | 3 |
| PLO08 | - | As a requirement of competence to communicate effectively, has the ability to express himself/herself up, facing the people with correct understanding in environments in which he/she is capable of empathy sets. | 2 |
| PLO09 | - | Organizes and/or actively participates in the social, artistic and cultural activities, reports events. | 0 |
| PLO10 | - | Follows the local, national and international events with critical comments. | 5 |
| PLO11 | - | Is able to work in the group as well as having the competence of the individual work | 5 |
| PLO12 | - | Develops a sense of responsibility towards the society, as individuals, develops projects for the benefit of the community, leadership and entrepreneurial skills of intellectual exhibitions. | 5 |
| PLO13 | - | Improves constantly himself/herself, as well as being open to professional developments in scientific, social, cultural and artistic fields according to his/her interests and abilities, identifying needs of learning | 2 |
| PLO14 | - | Has rational thinking skills, creative thinking in written, oral, visual and so on, as well as using the methods and strategies, for the purpose of communicating thoughts. | 4 |
| PLO15 | - | Has at least one foreign language in the European Language Portfolio (B) with the level of using the information in track and communicate with colleagues abroad. | 0 |
| PLO16 | - | While accessing all kinds of information, using and transmitting of all other thoughts on the process and in all other practices of the profession strives to comply with ethical requirements and endeavors. | 3 |
| PLO17 | - | Has basic skills and use these skills for mediating to the general population methods in the specific praxis areas, such as media literacy, | 4 |
| PLO18 | - | Is competent to use required level of knowledge of the area and use of computer software as well as all means of communication (body language, verbal and nonverbal communication, newspapers, magazines, radio, television, cinema, internet and other information / communication technologies, and mass media) | 3 |
| PLO19 | - | Identifies learning needs and future career plan and perform accordingly. | 2 |
| PLO20 | - | Has the knowledge of the legal framework related to the field. | 0 |
Week Plan
| Week | Topic | Preparation | Methods |
|---|---|---|---|
| 1 | Introduction the Course | Reading | |
| 2 | Basic concepts:Theory, science, paradigm, masssociety, masscommunication, masscommunication theory | Reading | |
| 3 | Introduction to communication theory: Chicago School | Reading | |
| 4 | Strong effects | Reading | |
| 5 | Audience problematicsand limited effects | Reading | |
| 6 | Turn backto strong effects I: Agenda setting | Reading | |
| 7 | Turn backto strong effects II: DependencyTheoryand knowledge gap hypothesis | Reading | |
| 8 | Mid-Term Exam | Reading | |
| 9 | Turn backto strong effects III: Spiral of silence and cultivtion theory | Reading | |
| 10 | Truths and falses about media effects | Reading | |
| 11 | Modernization andmedia I: Lerner, Rogers | Reading | |
| 12 | Modernizm andmedia II: Postman, Thompson | Reading | |
| 13 | Technological determinism: Innis, Mcluhan | Reading | |
| 14 | Discussion: Masscommunication in Turkeyfrom the perspective of theories | Reading | |
| 15 | Overall evaluation | Reading | |
| 16 | Term Exams | Reading | |
| 17 | Term Exams | Reading |
Assessment (Exam) Methods and Criteria
| Assessment Type | Midterm / Year Impact | End of Term / End of Year Impact |
|---|---|---|
| 1. Midterm Exam | 100 | 40 |
| General Assessment | ||
| Midterm / Year Total | 100 | 40 |
| 1. Final Exam | - | 60 |
| Grand Total | - | 100 |
Student Workload - ECTS
| Works | Number | Time (Hour) | Workload (Hour) |
|---|---|---|---|
| Course Related Works | |||
| Class Time (Exam weeks are excluded) | 14 | 3 | 42 |
| Out of Class Study (Preliminary Work, Practice) | 14 | 3 | 42 |
| Assesment Related Works | |||
| Homeworks, Projects, Others | 0 | 0 | 0 |
| Mid-term Exams (Written, Oral, etc.) | 1 | 12 | 12 |
| Final Exam | 1 | 18 | 18 |
| Total Workload (Hour) | 114 | ||
| Total Workload / 25 (h) | 4,56 | ||
| ECTS | 5 ECTS | ||