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Information
| Code | BBP424 |
| Name | agricultural communication II |
| Term | 2023-2024 Academic Year |
| Semester | 8. Semester |
| Duration (T+A) | 2-0 (T-A) (17 Week) |
| ECTS | 3 ECTS |
| National Credit | 2 National Credit |
| Teaching Language | Türkçe |
| Level | Lisans Dersi |
| Type | Normal |
| Mode of study | Yüz Yüze Öğretim |
| Catalog Information Coordinator | Prof. Dr. NÜKET ELPEZE ERGEÇ |
| Course Instructor |
1 2 |
Course Goal / Objective
Basic Principles in Agricultural Communication
Course Content
Basic Principles in Agricultural Communication
Course Precondition
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Resources
Tucker, M. (1996) Ferment In Our Field: Viewing Agricultural Communication Research From a Social Science Perspective. Journal of Applied Communications. 80 (4) https://doi.org/10.4148/ 1051-0834.1332
Notes
Elpeze Ergeç, N. (2022). Tarım iletişim dersi; lisans müfredatı geliştirme önerisi. Journal of Social and Humanities Sciences Research, 9(90), 2702-2710.
Course Learning Outcomes
| Order | Course Learning Outcomes |
|---|---|
| LO01 | Basic Principles in Agricultural Communication |
| LO02 | Discusses the possible usage of plant growth regulators for horticultural crops. |
| LO03 | Explains the Social Effects of Energy Resources and Its Effects on the Economy |
| LO04 | Learns the Global Effects of Energy Resources. |
| LO05 | Learns the Causes of Global Warming |
| LO06 | Understands the effects on the environment. |
| LO07 | Learns the Effects on Biosystems. |
| LO08 | Learns Learns of Sustainable Environment and Life. |
| LO09 | Learns the Importance of Sustainable Global Living Nature. |
Relation with Program Learning Outcome
| Order | Type | Program Learning Outcomes | Level |
|---|---|---|---|
| PLO01 | Bilgi - Kuramsal, Olgusal | Adequate knowledge on subjects specific to the discipline of Mathematics, Science and Agricultural Engineering (Horticulture), ability to use theoretical and applied knowledge in these fields in complex engineering problems | |
| PLO02 | Bilgi - Kuramsal, Olgusal | The ability to identify and solve problems related to the cultivation, breeding and product preservation of fruit, vegetables, vineyards and ornamental plants in horticulture, the ability to choose and apply appropriate analysis and modeling methods for this purpose. | |
| PLO03 | Beceriler - Bilişsel, Uygulamalı | The ability to design in a way that meets the necessary conditions for the cultivation of fruit, vegetables, vineyards and ornamental plants in the open and greenhouse in horticulture and the ability to apply modern design methods for this purpose. | |
| PLO04 | Beceriler - Bilişsel, Uygulamalı | Ability to select and use modern tools necessary for the analysis and solution of complex problems encountered in horticulture practices, ability to use information technologies effectively | |
| PLO05 | Beceriler - Bilişsel, Uygulamalı | Ability to design and conduct experiments, collect data, analyze and interpret results for the study of complex problems or discipline-specific research issues in the field of Horticulture | |
| PLO06 | Beceriler - Bilişsel, Uygulamalı | Breeding of Horticultural Plants, developing new varieties, making selection, protecting genetic resources, producing propagation materials (seeds, seedlings, saplings) of developed varieties, ability to work in individual and multi-disciplinary teams | |
| PLO07 | Yetkinlikler - Bağımsız Çalışabilme ve Sorumluluk Alabilme Yetkinliği | Ability to write effective reports in the field of Horticulture, to understand written reports, to prepare design and production reports, to make effective presentations, to take and give clear and understandable instructions | 1 |
| PLO08 | Yetkinlikler - Öğrenme Yetkinliği | Awareness of the necessity of lifelong learning, the ability to access information in the field of Horticulture, to follow the developments in science and technology and to constantly renew oneself | 4 |
| PLO09 | Yetkinlikler - Öğrenme Yetkinliği | Behaving in accordance with ethical principles, professional and ethical responsibility in the field of Horticulture, and knowledge of standards used in engineering practices | |
| PLO10 | Yetkinlikler - İletişim ve Sosyal Yetkinlik | Information about applications in business life, such as project management, risk management and change management in the field of Horticulture, awareness of entrepreneurship, innovation, information about sustainable development | 3 |
| PLO11 | Yetkinlikler - Alana Özgü Yetkinlik | Knowledge of the effects of horticultural practices on health, environment and safety in universal and social dimensions and the problems of the age reflected in the field of Horticulture, awareness of the legal consequences of horticultural solutions | 3 |
Week Plan
| Week | Topic | Preparation | Methods |
|---|---|---|---|
| 1 | Basic Principles in Communication | Study | Öğretim Yöntemleri: Soru-Cevap, Tartışma |
| 2 | Introduction to communication, definitions, dimensions and functions, | Study | Öğretim Yöntemleri: Soru-Cevap, Tartışma |
| 3 | • Dimensions of human and interpersonal communication • Types and models of communication • The ecological model • Listening | Study | Öğretim Yöntemleri: Anlatım, Alıştırma ve Uygulama |
| 4 | Communication, innovation and technology | Study | Öğretim Yöntemleri: Anlatım, Soru-Cevap, Tartışma |
| 5 | Organizational communication Channels of communication • Communicating innovation | Study | Öğretim Yöntemleri: Soru-Cevap |
| 6 | •Audience analysis • Stakeholder analysis • Communication media | Study | Öğretim Yöntemleri: Soru-Cevap |
| 7 | Communication, innovation and development | Study | Öğretim Yöntemleri: Soru-Cevap |
| 8 | Mid-Term Exam | Study | Ölçme Yöntemleri: Ödev |
| 9 | • Situational analysis and problem identification • Audience segmentation • Identification of communication needs, objectives, tools and activities | Study | Öğretim Yöntemleri: Tartışma |
| 10 | • Foundations of communication strategy design • Steps in strategy design • Management decisions | Study | Öğretim Yöntemleri: Soru-Cevap |
| 11 | B• The Communication Action Plan • Prototypes and pretesting communication materials • Approaches to implementation of communication activities | Study | Öğretim Yöntemleri: Soru-Cevap |
| 12 | • Why monitor and evaluate? • Approaches to M & E of communication strategies • Assessing Evidence about Development Communication Results | Study | Öğretim Yöntemleri: Soru-Cevap, Tartışma |
| 13 | • Case studies on development of communication strategies • Success factors and lesson learnt • Students’ experiences | Study | Öğretim Yöntemleri: Soru-Cevap, Tartışma |
| 14 | Student's case studies presentation | Study | Öğretim Yöntemleri: Soru-Cevap |
| 15 | Student case studies | Study | Öğretim Yöntemleri: Grup Çalışması |
| 16 | Term Exams | Study | Ölçme Yöntemleri: Sözlü Sınav, Ödev |
| 17 | Term Exams | Study | Ölçme Yöntemleri: Yazılı Sınav, Sözlü Sınav |
Student Workload - ECTS
| Works | Number | Time (Hour) | Workload (Hour) |
|---|---|---|---|
| Course Related Works | |||
| Class Time (Exam weeks are excluded) | 14 | 2 | 28 |
| Out of Class Study (Preliminary Work, Practice) | 14 | 2 | 28 |
| Assesment Related Works | |||
| Homeworks, Projects, Others | 0 | 0 | 0 |
| Mid-term Exams (Written, Oral, etc.) | 1 | 6 | 6 |
| Final Exam | 1 | 16 | 16 |
| Total Workload (Hour) | 78 | ||
| Total Workload / 25 (h) | 3,12 | ||
| ECTS | 3 ECTS | ||