TÜRKÇE
ENGLISH
Information
| Code | ATO217 |
| Name | Congress and Fair Management |
| Term | 2023-2024 Academic Year |
| Semester | 3. Semester |
| Duration (T+A) | 2-0 (T-A) (17 Week) |
| ECTS | 3 ECTS |
| National Credit | 2 National Credit |
| Teaching Language | Türkçe |
| Level | Ön Lisans Dersi |
| Type | Normal |
| Mode of study | Yüz Yüze Öğretim |
| Catalog Information Coordinator | Öğr. Gör. CANANİ YALÇİN |
| Course Instructor |
Öğr. Gör. CANANİ YALÇİN
(A Group)
(Ins. in Charge)
|
Course Goal / Objective
The tourism industry and the importance of meeting organizations, national and international congress tourism characteristics, institutions and organizations in the work of the organization of meetings, publicity and marketing strategies intended to be comprehended by the students in this course.
Course Content
Meeting tourism, meeting market, the company markets and association meetings, meeting planning process, hotels, marketing, preparation, promotion activities, fairs
Course Precondition
None
Resources
1-Yusuf Akmankuy, Kongre ve Fuar Yon. 2- MEGEP Kongre ve Fuarcılık
Notes
WTO,ICCA etc. repotrs and Internet Sources
Course Learning Outcomes
| Order | Course Learning Outcomes |
|---|---|
| LO01 | Prepares for congress and fair organization. |
| LO02 | Conducts congress and fair organization processes. |
| LO03 | Explains the social, economic and cultural dimensions of meeting tourism in the world and in Turkey, and the management of meeting organizations. |
| LO04 | Explains the application of the techniques and processes of the institutions and organizations that will organize the meeting in the preparation stages. |
Relation with Program Learning Outcome
| Order | Type | Program Learning Outcomes | Level |
|---|---|---|---|
| PLO01 | Bilgi - Kuramsal, Olgusal | Students explain basic information about the legal regulations, professional standards and practices, internal and external environmental factors and service processes related to Tourism and Hotel Management. | 3 |
| PLO02 | Bilgi - Kuramsal, Olgusal | Students apply the basic knowledge about the tourism and hotel management, which related to legislation, professional standards and applications, internal and external environmental factors, servicing processes | 2 |
| PLO03 | Bilgi - Kuramsal, Olgusal | Students perform their responsibilities in the field of Tourism and Hotel Management on the basis of customer satisfaction. | 3 |
| PLO04 | Bilgi - Kuramsal, Olgusal | Students use the physical environment, equipment and technologies in the service process in the field of Tourism and Hotel Management. | 5 |
| PLO05 | Bilgi - Kuramsal, Olgusal | Students perform their duties and responsibilities in the field of Tourism and Hotel Management, both individually and as a team member, according to the dynamics required by the working environment. | 3 |
| PLO06 | Bilgi - Kuramsal, Olgusal | Students use technical and professional innovations related to Tourism and Hotel Management in solving ordinary and extraordinary problems. | 4 |
| PLO07 | Bilgi - Kuramsal, Olgusal | Uses the knowledge and skills related to Tourism and Hotel Students use their knowledge and skills related to Tourism and Hotel Management in the development of professional knowledge and skills of the members of the organization and in objective performance evaluation. | 2 |
| PLO08 | Beceriler - Bilişsel, Uygulamalı | Students develop their knowledge and skills by following the innovations related to their profession with the awareness of lifelong learning and analyzing the situation. | 4 |
| PLO09 | Beceriler - Bilişsel, Uygulamalı | Students manage the resources they have with their professional self-confidence, knowledge and skills. | 4 |
| PLO10 | Yetkinlikler - Bağımsız Çalışabilme ve Sorumluluk Alabilme Yetkinliği | Students convey their thoughts and suggestions at the level of knowledge and skills they have acquired about the field of tourism to the relevant people in writing and orally. | 4 |
| PLO11 | Yetkinlikler - Bağımsız Çalışabilme ve Sorumluluk Alabilme Yetkinliği | Students use information and communication technologies together with computer software at the minimum European Computer Use License Basic Level required by their field. | |
| PLO12 | Yetkinlikler - Bağımsız Çalışabilme ve Sorumluluk Alabilme Yetkinliği | Students know a foreign language at the A2 General Level of the European Language Portfolio (at least enough to follow the information in the field and communicate with their colleagues). | |
| PLO13 | Yetkinlikler - Öğrenme Yetkinliği | Students perform their profession according to the rules related to legal legislation (law, regulation, circular, etc.), basic ethical values, occupational safety, worker health, social security rights, quality control and management and protection of the natural environment. | 4 |
| PLO14 | Yetkinlikler - Öğrenme Yetkinliği | Students know the socio-cultural and economic characteristics of the country and the immediate environment, and the interests, wishes and needs of the society, with the awareness of cultural and ethical values, social justice and responsibility. | 3 |
| PLO15 | Yetkinlikler - Öğrenme Yetkinliği | Students have the personal qualities and dynamism required by the service production process, which is the main activity of Tourism and Hotel Management. | 4 |
Week Plan
| Week | Topic | Preparation | Methods |
|---|---|---|---|
| 1 | Course Defining an overview of issues information, a brief introduction to tourism meeting | Lecture, Question and Answer, Observation | Öğretim Yöntemleri: Anlatım, Soru-Cevap |
| 2 | Meeting tourism, importance and scope | Lecture, Question and Answer, Observation | Öğretim Yöntemleri: Soru-Cevap, Anlatım |
| 3 | Meeting market | Lecture, Question and Answer, Observation | Öğretim Yöntemleri: Anlatım, Soru-Cevap |
| 4 | Meeting market, buying behavior | Lecture, Question and Answer, Observation | Öğretim Yöntemleri: Anlatım, Soru-Cevap |
| 5 | Planning and management for Meeting organizers | Lecture, Question and Answer, Observation | Öğretim Yöntemleri: Anlatım, Soru-Cevap |
| 6 | Meeting management in terms of Hotels | Lecture, Question and Answer, Observation | Öğretim Yöntemleri: Anlatım, Soru-Cevap |
| 7 | Case meeting types examination | Lecture, Question and Answer, Observation | Öğretim Yöntemleri: Anlatım, Soru-Cevap |
| 8 | Mid-Term Exam | Ölçme Yöntemleri: Yazılı Sınav |
|
| 9 | Meeting Markets and preparatory phases | Lecture, Question and Answer, Observation | Öğretim Yöntemleri: Anlatım, Soru-Cevap |
| 10 | Promotion efforts towards Meeting market | Lecture, Question and Answer, Observation | Öğretim Yöntemleri: Anlatım, Soru-Cevap |
| 11 | Work to be done by the hotel operator Prior to, during and after the meeting | Lecture, Question and Answer, Observation | Öğretim Yöntemleri: Anlatım, Soru-Cevap |
| 12 | fair and fair industry in general | Lecture, Question and Answer, Observation | Öğretim Yöntemleri: Anlatım, Soru-Cevap |
| 13 | The Fair organization | Lecture, Question and Answer, Observation | Öğretim Yöntemleri: Anlatım, Soru-Cevap |
| 14 | fair types and case examination | Lecture, Question and Answer, Observation | Öğretim Yöntemleri: Anlatım, Soru-Cevap |
| 15 | Congress,meeting and fair visits | Lecture, Question and Answer, Observation | Öğretim Yöntemleri: Anlatım, Soru-Cevap |
| 16 | Term Exams | Ölçme Yöntemleri: Yazılı Sınav |
|
| 17 | Term Exams | Ölçme Yöntemleri: Yazılı Sınav |
Student Workload - ECTS
| Works | Number | Time (Hour) | Workload (Hour) |
|---|---|---|---|
| Course Related Works | |||
| Class Time (Exam weeks are excluded) | 14 | 2 | 28 |
| Out of Class Study (Preliminary Work, Practice) | 14 | 2 | 28 |
| Assesment Related Works | |||
| Homeworks, Projects, Others | 0 | 0 | 0 |
| Mid-term Exams (Written, Oral, etc.) | 1 | 6 | 6 |
| Final Exam | 1 | 16 | 16 |
| Total Workload (Hour) | 78 | ||
| Total Workload / 25 (h) | 3,12 | ||
| ECTS | 3 ECTS | ||