TÜRKÇE
ENGLISH
Information
| Code | EMG57711 |
| Name | Entrepreneurship |
| Term | 2023-2024 Academic Year |
| Term | Fall and Spring |
| Duration (T+A) | 3-0 (T-A) (17 Week) |
| ECTS | 6 ECTS |
| National Credit | 3 National Credit |
| Teaching Language | Türkçe |
| Level | Yüksek Lisans Dersi |
| Type | Normal |
| Mode of study | Uzaktan Öğretim |
| Catalog Information Coordinator | Prof. Dr. MEHMET TURAN |
| Course Instructor |
1 |
Course Goal / Objective
Identifies what enterpreneurship means by presenting definitions of the basic enterpreneurship currently used and suggests the opportunities for enterpreneurs.
Course Content
In this course, subjects of nature of small businesses, success and unsucsess, successful entrepreneurships, developing a business plan, franchising, reosurces of capital, determines of business location, selection of business form, planning and organization, directing, performance monitoring, market recognization, pricing, advertising and sale, government subsidies to small businesses are mentioned. And also, examples of some family businesses will be examined.
Course Precondition
None
Resources
Entrepreneurship: Successfully Launching New Ventures (What's New in Management) by Bruce Barringer (Author), R Ireland (Author)
Notes
Entrepreneurial practices and contemporary issues in entrepreneurship Mehmet Marangoz
Course Learning Outcomes
| Order | Course Learning Outcomes |
|---|---|
| LO01 | Understands a good entrepreneurial profile and the role of the entrepreneur in businesses |
| LO02 | Understands and analyzes the important role of SMEs for Turkish economy. |
| LO03 | Uses and assesses theoretical and practical knowledge gained in the basic fields of entrepreneurshıp and small and medium size busıness management. |
| LO04 | Develop innovative and unique entrepreneurial business ideas |
| LO05 | Prepare a business plan by using innovative and creative business ideas |
| LO06 | present a business plan to an audience |
Relation with Program Learning Outcome
| Order | Type | Program Learning Outcomes | Level |
|---|---|---|---|
| PLO01 | Bilgi - Kuramsal, Olgusal | Describe management and organization concepts and explain their relationships. | |
| PLO02 | Bilgi - Kuramsal, Olgusal | Define contemproary concepts and models in the field of management and organizations. | |
| PLO03 | Bilgi - Kuramsal, Olgusal | Analyze current management problems through utilizing the theories and models in the field of management and organizations | 3 |
| PLO04 | Bilgi - Kuramsal, Olgusal | Interpret recent research results in the field of management and organizations. | |
| PLO05 | Beceriler - Bilişsel, Uygulamalı | Determine the appropriate methods for solving the managerial and organizational problems in business. | |
| PLO06 | Beceriler - Bilişsel, Uygulamalı | Apply the fundamental steps of the management process. | 2 |
| PLO07 | Beceriler - Bilişsel, Uygulamalı | Use organizational analysis methods and models effectively. | 2 |
| PLO08 | Yetkinlikler - Bağımsız Çalışabilme ve Sorumluluk Alabilme Yetkinliği | Develop and implement projects in the field of management. | 4 |
| PLO09 | Yetkinlikler - Öğrenme Yetkinliği | Keep update with the current developments with in the field with the awareness that the research and learning process continues throughout life. | 5 |
| PLO10 | Yetkinlikler - Öğrenme Yetkinliği | Generate new information from the data obtained in accordance with the academic priciples and rules, and interpret them effectively. | 3 |
| PLO11 | Yetkinlikler - Öğrenme Yetkinliği | Associate the knowledge gained in the field of management and organizations with the knowledge in different fields. | 3 |
| PLO12 | Yetkinlikler - İletişim ve Sosyal Yetkinlik | .Synthesize and effectively present the information obtained from the academic sources of the field. | 5 |
| PLO13 | Yetkinlikler - Alana Özgü Yetkinlik | Adhering to scientific research ethics in all studies. | 5 |
Week Plan
| Week | Topic | Preparation | Methods |
|---|---|---|---|
| 1 | Definition of entrepreneur and entrepreneurship | Kattleen Allen, (p. 9-32) | |
| 2 | Identifying and testing business opportunities | Kattleen Allen, (p. 33-44) | |
| 3 | Scanning the sectors of the economy | Kattleen Allen, (p. 45-56) | |
| 4 | Identifying customer preferences | Kattleen Allen, (p. 59-72) | |
| 5 | Designing products and services for the marketplace | Kattleen Allen, (p. 73-86) | |
| 6 | Protection of product and services | Kattleen Allen, (p. 87-102) | |
| 7 | Distributing products and services | Kattleen Allen, (p. 121-130) | |
| 8 | Mid-Term Exam | Studying for exam | |
| 9 | Building the start-up team | Kattleen Allen, (p. 131-148) | |
| 10 | Assessing the finacial needs of the new venture | Kattleen Allen, (p. 149-168) | |
| 11 | Preparing a business plan | Kattleen Allen, (p. 171-186) | |
| 12 | Sources of money to start and grow the business | Kattleen Allen, (p. 187-204) | |
| 13 | Planning and organizing business growth | Kattleen Allen, (p. 235-268) | |
| 14 | Reaching the customer and financial planning | Kattleen Allen, (p. 269-310) | |
| 15 | Student presentations | Preparing the projects | |
| 16 | Term Exams | Studying for exam | |
| 17 | Term Exams | Studying for exam |
Student Workload - ECTS
| Works | Number | Time (Hour) | Workload (Hour) |
|---|---|---|---|
| Course Related Works | |||
| Class Time (Exam weeks are excluded) | 14 | 3 | 42 |
| Out of Class Study (Preliminary Work, Practice) | 14 | 5 | 70 |
| Assesment Related Works | |||
| Homeworks, Projects, Others | 0 | 0 | 0 |
| Mid-term Exams (Written, Oral, etc.) | 1 | 15 | 15 |
| Final Exam | 1 | 30 | 30 |
| Total Workload (Hour) | 157 | ||
| Total Workload / 25 (h) | 6,28 | ||
| ECTS | 6 ECTS | ||