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Information
| Code | OYD7804 |
| Name | Strategic Management |
| Term | 2024-2025 Academic Year |
| Term | Fall and Spring |
| Duration (T+A) | 4-0 (T-A) (17 Week) |
| ECTS | 8 ECTS |
| National Credit | 4 National Credit |
| Teaching Language | Türkçe |
| Level | Doktora Dersi |
| Type | Normal |
| Mode of study | Yüz Yüze Öğretim |
| Catalog Information Coordinator | Prof. Dr. MEHMET TURAN |
| Course Instructor |
1 |
Course Goal / Objective
This course has threefold aims: First to introduce the students the concepts and terminology of strategic management process. Second, help students with methods and processes of strategy formulation. The final aim is to provide students with tools of strategy making.
Course Content
Strategy, Strategic management, Sector, External environment, Internal environment, Mission, Vision
Course Precondition
None
Resources
Strategic Management: An Integrated Approach Book by Charles W.L. Hill and Gareth R. Jones and related articles
Notes
Strategic Management M. Barca
Course Learning Outcomes
| Order | Course Learning Outcomes |
|---|---|
| LO01 | Develop capacity to think strategically |
| LO02 | Define company mission, vision and goals and show how these are connected |
| LO03 | Perform an external analysis of the company through variety of approaches |
| LO04 | Define basic strategies in a business |
| LO05 | Explain the business level strategies |
| LO06 | Explain and analyze the Corporate level strategies |
Relation with Program Learning Outcome
| Order | Type | Program Learning Outcomes | Level |
|---|---|---|---|
| PLO01 | Bilgi - Kuramsal, Olgusal | Analyze the problems and needs in the organization and management systems in businesses. | 4 |
| PLO02 | Bilgi - Kuramsal, Olgusal | Analyze how employee behavior occurs and changes in and around organizations. | |
| PLO03 | Bilgi - Kuramsal, Olgusal | Comprehend the strategic, tactical and operational dimensions of business management. | 5 |
| PLO04 | Bilgi - Kuramsal, Olgusal | Define the scientific methods and tools used in the field of management and organizations. | |
| PLO05 | Bilgi - Kuramsal, Olgusal | Integrate the various organization and management theories and concepts with those in different disciplines. | |
| PLO06 | Bilgi - Kuramsal, Olgusal | Use the methods, tools and techniques necessary for conducting a scientific research in the field of management and organizations. | 4 |
| PLO07 | Bilgi - Kuramsal, Olgusal | Comprehend the planning, organizing, leading and controling functions of business management. | |
| PLO08 | Beceriler - Bilişsel, Uygulamalı | Analyze the internal and external environment of the organization. | 5 |
| PLO09 | Beceriler - Bilişsel, Uygulamalı | Employing relevant management skills in order to solve management problems. | 4 |
| PLO10 | Bilgi - Kuramsal, Olgusal | Explain the basic principles, strategies and techniques of modern business and management. | |
| PLO11 | Yetkinlikler - Bağımsız Çalışabilme ve Sorumluluk Alabilme Yetkinliği | Analyze the dynamics of individual and/or teamwork. | 4 |
| PLO12 | Beceriler - Bilişsel, Uygulamalı | Continuous self-renewal by keeping up to date with the most recent developments in the field of organizations and management. | 5 |
| PLO13 | Beceriler - Bilişsel, Uygulamalı | Offer customized solutions for the organizational design, structure, and management problems of buysinesses. | |
| PLO14 | Yetkinlikler - Öğrenme Yetkinliği | Contribute to the theories in the field of management and organizations. |
Week Plan
| Week | Topic | Preparation | Methods |
|---|---|---|---|
| 1 | Introduction to strategic management | İşletmelerde Stratejik Yönetim(p.20-52) | |
| 2 | Strategic management process | İşletmelerde Stratejik Yönetim(p.55-66) | |
| 3 | External analysis | İşletmelerde Stratejik Yönetim(p.79-106) | |
| 4 | Internal analysis | İşletmelerde Stratejik Yönetim(p.115-136) | |
| 5 | Environmental factors | İşletmelerde Stratejik Yönetim(p.141-162) | |
| 6 | Building competitive advantage-business level | İşletmelerde Stratejik Yönetim(p.173-188) | |
| 7 | Major strategies and sub strategies | İşletmelerde Stratejik Yönetim(p.197-204) | |
| 8 | Mid-Term Exam | Studying for exam | |
| 9 | Corporate level strategies | İşletmelerde Stratejik Yönetim(p.221-236) | |
| 10 | Business level strategies | İşletmelerde Stratejik Yönetim(p.251-266) | |
| 11 | Functional level strategies | İşletmelerde Stratejik Yönetim(p.281-296) | |
| 12 | Strategy implementing techniques | İşletmelerde Stratejik Yönetim(p.309-334) | |
| 13 | Implementing strategies and control | İşletmelerde Stratejik Yönetim(p.399-406) | |
| 14 | Corporate governance | İşletmelerde Stratejik Yönetim(p.421-444) | |
| 15 | Overview | Overview | |
| 16 | Term Exams | Studying for exam | |
| 17 | Term Exams | Studying for exam |
Student Workload - ECTS
| Works | Number | Time (Hour) | Workload (Hour) |
|---|---|---|---|
| Course Related Works | |||
| Class Time (Exam weeks are excluded) | 14 | 4 | 56 |
| Out of Class Study (Preliminary Work, Practice) | 14 | 8 | 112 |
| Assesment Related Works | |||
| Homeworks, Projects, Others | 2 | 4 | 8 |
| Mid-term Exams (Written, Oral, etc.) | 1 | 12 | 12 |
| Final Exam | 1 | 24 | 24 |
| Total Workload (Hour) | 212 | ||
| Total Workload / 25 (h) | 8,48 | ||
| ECTS | 8 ECTS | ||