2023 - 2024 Year Course Catalog

. Semester

Code	Name	Duration (T+A)	ECTS	National Credit	C/E
PYL1700	The Thesis	0-0	24	0	Compulsory
PYL700	Course Of Expertise Area	5-0	6	0	Compulsory
PYL701	Marketing Management	3-0	6	3	Compulsory
PYL703	Marketing Research and Ethics	3-0	6	3	Compulsory
PYL704	Sales Management and Leadership	3-0	6	3	Compulsory
PYL705	Consumer Behavior	3-0	6	3	Compulsory
PYL706	Brand Management	3-0	6	3	Compulsory
PYL707	Services Marketing	3-0	6	3	Compulsory
PYLS700	Seminar	0-0	6	0	Compulsory