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Information
| Unit | KOZAN VOCATIONAL SCHOOL |
| Code | BL228 |
| Name | Electronic Commercy |
| Term | 2025-2026 Academic Year |
| Semester | 4. Semester |
| Duration (T+A) | 2-0 (T-A) (17 Week) |
| ECTS | 4 ECTS |
| National Credit | 2 National Credit |
| Teaching Language | Türkçe |
| Level | Ön Lisans Dersi |
| Type | Normal |
| Label | FE Field Education Courses E Elective |
| Mode of study | Yüz Yüze Öğretim |
| Catalog Information Coordinator | Selami Canan KÜTÜK |
| Course Instructor |
The current term course schedule has not been prepared yet. Previous term groups and teaching staff are shown.
|
Course Goal / Objective
This course aims to teach the fundamental concepts of e-commerce, business models, and digital marketing strategies.
Course Content
The course covers topics such as the definition of e-commerce, business models, payment systems, digital marketing, logistics processes, and e-commerce regulations.
Course Precondition
None
Resources
Unpublished lecture notes
Notes
https://acikders.ankara.edu.tr/course/view.php?id=3085
Course Learning Outcomes
| Order | Course Learning Outcomes |
|---|---|
| LO01 | Defines the fundamental concepts and operations of e-commerce. |
| LO02 | Explains e-commerce business models and their applications in different sectors. |
| LO03 | Defines digital marketing strategies and customer relationship management. |
| LO04 | Explains electronic payment systems and security methods. |
| LO05 | Defines the role of logistics and supply chain management in e-commerce. |
| LO06 | Explains e-commerce regulations, consumer rights, and data protection policies. |
| LO07 | Defines global e-commerce markets and international trade processes. |
| LO08 | Explains the impact of new technologies and digital transformation on e-commerce. |
Relation with Program Learning Outcome
| Order | Type | Program Learning Outcomes | Level |
|---|---|---|---|
| PLO01 | Bilgi - Kuramsal, Olgusal | Lists basic, current and applied knowledge about Computer Technologies. | 3 |
| PLO02 | Bilgi - Kuramsal, Olgusal | Remembers knowledge about occupational health and safety, environmental awareness, and quality processes. | |
| PLO03 | Bilgi - Kuramsal, Olgusal | Lists basic electronic components comprising computer hardware and their operations. | |
| PLO04 | Bilgi - Kuramsal, Olgusal | Remembers the knowledge about Atatürk's Principles and History of Revolution. | |
| PLO05 | Beceriler - Bilişsel, Uygulamalı | Keeps track of current developments and applications in computer programming, and utilizes them effectively. | 3 |
| PLO06 | Beceriler - Bilişsel, Uygulamalı | Solves problems in the field of computer programming. | |
| PLO07 | Beceriler - Bilişsel, Uygulamalı | Creates algorithms and data structures, and performs mathematical calculations. | |
| PLO08 | Beceriler - Bilişsel, Uygulamalı | Explains and implements web programming technologies. | |
| PLO09 | Beceriler - Bilişsel, Uygulamalı | Performs database design and management. | |
| PLO10 | Beceriler - Bilişsel, Uygulamalı | Tests software and resolves errors. | |
| PLO11 | Beceriler - Bilişsel, Uygulamalı | Can utilize software and package programs in the field of computer programming. | 5 |
| PLO12 | Beceriler - Bilişsel, Uygulamalı | Explains, designs and installs network systems. | |
| PLO13 | Beceriler - Bilişsel, Uygulamalı | Uses word processor, spreadsheet, presentation programs. | |
| PLO14 | Yetkinlikler - İletişim ve Sosyal Yetkinlik | Can effectively present thoughts on computer technologies through written and verbal communication, expressing them clearly and comprehensibly. | |
| PLO15 | Yetkinlikler - Bağımsız Çalışabilme ve Sorumluluk Alabilme Yetkinliği | Takes responsibility as a team member to solve unforeseen complex problems encountered in practical applications of computer programming. | |
| PLO16 | Yetkinlikler - Öğrenme Yetkinliği | Has awareness in career management and lifelong learning. | |
| PLO17 | Yetkinlikler - Alana Özgü Yetkinlik | Has societal, scientific, cultural, and ethical values in the collection, application, and announcement of results related to computer technologies. | |
| PLO18 | Yetkinlikler - İletişim ve Sosyal Yetkinlik | Follows developments in the field using a foreign language and communicates with colleagues. | |
| PLO19 | Yetkinlikler - İletişim ve Sosyal Yetkinlik | Can effectively communicate in Turkish both in written and oral forms. |
Week Plan
| Week | Topic | Preparation | Methods |
|---|---|---|---|
| 1 | Microeconomic data to follow | Weekly topic-oriented reading. | Öğretim Yöntemleri: Anlatım |
| 2 | Analyzing macroeconomic indicators | Weekly topic-oriented reading. | Öğretim Yöntemleri: Anlatım |
| 3 | Determining gaps in the market | Weekly topic-oriented reading. | Öğretim Yöntemleri: Anlatım, Alıştırma ve Uygulama |
| 4 | Evaluating the investment alternatives to choose the most suitable one | Weekly topic-oriented reading. | Öğretim Yöntemleri: Anlatım |
| 5 | Conducting feasibility study | Weekly topic-oriented reading. | Öğretim Yöntemleri: Alıştırma ve Uygulama |
| 6 | Identify business environment | Weekly topic-oriented reading. | Öğretim Yöntemleri: Anlatım |
| 7 | Demand Analysis and Forecast to doBusiness establishment to determine the location | Weekly topic-oriented reading. | Öğretim Yöntemleri: Anlatım |
| 8 | Mid-Term Exam | Preparation from the textbook | Ölçme Yöntemleri: Yazılı Sınav |
| 9 | Identify the company's legal structure. | Weekly topic-oriented reading. | Öğretim Yöntemleri: Anlatım |
| 10 | Capacity to Identify the workplace. | Weekly topic-oriented reading. | Öğretim Yöntemleri: Anlatım |
| 11 | By setting the total investment costProviding financing. | Weekly topic-oriented reading. | Öğretim Yöntemleri: Anlatım |
| 12 | Estimated income-expense account making. | Weekly topic-oriented reading. | Öğretim Yöntemleri: Anlatım |
| 13 | Business and production planConducting the board of investment operations | Weekly topic-oriented reading. | Öğretim Yöntemleri: Anlatım |
| 14 | Open the workplace to create the appropriate structure part one | Weekly topic-oriented reading. | Öğretim Yöntemleri: Anlatım |
| 15 | Open the workplace to create the appropriate structure part two | Weekly topic-oriented reading. | Öğretim Yöntemleri: Alıştırma ve Uygulama |
| 16 | Term Exams | Preparation from the textbook | Ölçme Yöntemleri: Yazılı Sınav |
| 17 | Term Exams | Preparation from the textbook | Ölçme Yöntemleri: Yazılı Sınav |
Assessment (Exam) Methods and Criteria
Current term shares have not yet been determined. Shares of the previous term are shown.
| Assessment Type | Midterm / Year Impact | End of Term / End of Year Impact |
|---|---|---|
| 1. Midterm Exam | 100 | 40 |
| General Assessment | ||
| Midterm / Year Total | 100 | 40 |
| 1. Final Exam | - | 60 |
| Grand Total | - | 100 |
Student Workload - ECTS
| Works | Number | Time (Hour) | Workload (Hour) |
|---|---|---|---|
| Course Related Works | |||
| Class Time (Exam weeks are excluded) | 14 | 2 | 28 |
| Out of Class Study (Preliminary Work, Practice) | 14 | 2 | 28 |
| Assesment Related Works | |||
| Homeworks, Projects, Others | 1 | 0 | 0 |
| Mid-term Exams (Written, Oral, etc.) | 1 | 8 | 8 |
| Final Exam | 1 | 24 | 24 |
| Total Workload (Hour) | 88 | ||
| Total Workload / 25 (h) | 3,52 | ||
| ECTS | 4 ECTS | ||