TÜRKÇE
ENGLISH
2025 - 2026 Year Course Catalog
Distribution of Courses to be Taken
| Type | ECTS | Percent |
|---|---|---|
| Compulsory C | 90 | 75% |
| Elective E | 30 | 25% |
| Total | 120 | 100% |
General Distribution of Courses
| Label | Compulsory Courses | Elective Courses | |||
|---|---|---|---|---|---|
| ECTS | Percent | ECTS | Percent | ||
| FE | Field Education Courses | 21 | 23.33% | 18 | 60% |
| BS | Basic Science Courses | 3 | 3.33% | 0 | 0% |
| VK | Vocational Knowledge Courses | 54 | 60% | 9 | 30% |
| CU | Common Courses (University) | 12 | 13.33% | 0 | 0% |
| GC | General Culture Courses | 0 | 0% | 3 | 10% |
| Total | 90 | 100% | 30 | 100% | |
1. Semester Year Course Catalog
| Label | Code | Name | Duration (T+A) | ECTS | National Credit |
|---|---|---|---|---|---|
| BS C | PZR151 | Mathematics | 2+0 | 3 | 2 |
| VK C | PZR153 | Marketing Principles | 3+0 | 6 | 3 |
| FE C | PZR157 | Business management - I | 2+0 | 4 | 2 |
| FE C | PZR167 | Economics | 3+0 | 5 | 3 |
| CU C | UAI101 | Principles of Atatürk and History of Turkish Re... | 2+0 | 2 | 2 |
| CU C | UIN101 | English I | 2+0 | 2 | 2 |
| CU C | UTD101 | Turkish Language I | 2+0 | 2 | 2 |
| Required Elective Course ECTS | 6 | ||||
| Semester ECTS Total | 30 | ||||
1. Semester Elective Courses
2. Semester Year Course Catalog
| Label | Code | Name | Duration (T+A) | ECTS | National Credit |
|---|---|---|---|---|---|
| FE C | PZR152 | Business Management II | 3+0 | 5 | 3 |
| FE C | PZR154 | Statistics | 2+0 | 4 | 2 |
| VK C | PZR164 | Sales Management | 3+0 | 6 | 3 |
| CU C | UAI102 | Principles of Atatürk and History of Turkish Re... | 2+0 | 2 | 2 |
| CU C | UIN102 | English II | 2+0 | 2 | 2 |
| CU C | UTD102 | Turkish Language II | 2+0 | 2 | 2 |
| Required Elective Course ECTS | 9 | ||||
| Semester ECTS Total | 30 | ||||
2. Semester Elective Courses
2. Internships to be Completed as of Semester
| Code | Name | ECTS | Number of Days | Type | Description |
|---|---|---|---|---|---|
| STAJ-001 | Yaz Stajı | 5 | 30 | Compulsory | For details about internships, please contact your academic advisor or department. |
3. Semester Year Course Catalog
| Label | Code | Name | Duration (T+A) | ECTS | National Credit |
|---|---|---|---|---|---|
| VK C | PZR251 | Advertisement | 2+1 | 4 | 2.5 |
| VK C | PZR253 | Retailing Management | 2+0 | 3 | 2 |
| VK C | PZR255 | Marketing Research | 2+0 | 4 | 2 |
| VK C | PZR257 | Customer Relationship Management | 2+0 | 3 | 2 |
| VK C | PZR259 | Marketing Communication Techniques | 2+0 | 3 | 2 |
| FE C | PZR261 | FOREIGN TRADE TRANSACTIONS | 2+0 | 3 | 2 |
| VK C | PZR263 | Sales Techniques | 2+1 | 4 | 2.5 |
| Required Elective Course ECTS | 6 | ||||
| Semester ECTS Total | 30 | ||||
3. Semester Elective Courses
4. Semester Year Course Catalog
| Label | Code | Name | Duration (T+A) | ECTS | National Credit |
|---|---|---|---|---|---|
| VK C | PZR250 | Service Marketing | 2+0 | 3 | 2 |
| VK C | PZR252 | Brand Management | 2+0 | 2 | 2 |
| VK C | PZR254 | International Marketing | 2+0 | 2 | 2 |
| VK C | PZR256 | Supply Chain Management | 2+0 | 3 | 2 |
| VK C | PZR258 | Electronic Marketing | 2+0 | 2 | 2 |
| VK C | PZR260 | Sales Force Management | 2+0 | 5 | 2 |
| VK C | PZR262 | Consumer Behaviors | 2+0 | 4 | 2 |
| Required Elective Course ECTS | 9 | ||||
| Semester ECTS Total | 30 | ||||
4. Semester Elective Courses
4. Internships to be Completed as of Semester
| Code | Name | ECTS | Number of Days | Type | Description |
|---|---|---|---|---|---|
| STAJ-002 | Yaz Stajı | 5 | 30 | Compulsory | For details about internships, please contact your academic advisor or department. |